Thursday, July 21, 2022

Mall of Asia (MOA) Complex: A Sterling Landmark of Disaster Resilience

 

We all know that the SM Mall of Asia (MOA) is a popular destination for unforgettable gastronomic and recreational experiences, but did you know that the 67-hectare Mall of Asia Complex where MOA stands is engineered to withstand disasters caused by natural hazards?

The foundation of the Mall of Asia Complex was built to be safe and secure because SM Prime Holdings, Inc., one of Southeast Asia’s largest integrated property developers incorporates disaster resiliency measures in every project, with the MOA Complex as one of its biggest investments.

SM Prime collaborated with a team of local and international experts to ensure the feasibility of both water and land before the MOA complex was built and once finalized, Belgium’s renowned coastal development construction company, Jan de Nul, developed it from the ground up.

The reputable Jan de Nul made sure the terrain was stable and the complex’s roads were made resistant to earthquakes and erosion, following the National Structural Code of the Philippines and approved by both the Philippine Reclamation Authority and the National Government.

Three important disaster resiliency features were used in protecting the Complex and the coastal community of Pasay from tides and waves: One, a three-kilometer seawall built to stand against liquefaction; two, a meter-high inverted wave return to serve as a defense against high waves; and three, a drainage channel to prevent floods during storm surges. This was put to test when Typhoon Pedring hit in 2011, and the Mall of Asia Complex was spared from destructive waves and flooding that submerged many other surrounding establishments.

As an added feature, both the Complex’s main road and all its structures are elevated 4 meters above the parameters set by the National Building Code. Pilings strengthened its foundation and greatly improved its soil bearing capacity. 

Family fun, leisure, and entertainment are the objectives behind the awe-inspiring grandeur of SM Mall of Asia, but this vision is founded on a commitment to safety and a secure foundation throughout the Complex. This is a firm philosophy of SM Prime Chairman of the Executive Committee Mr. Hans T. Sy, a champion for disaster resilience, who continuously invests in DRR and in allocating 10% of the company’s expenditure for DRR in all of SM’s infrastructures throughout the country. 

 “Today, disasters have become more frequent and severe. The government and the private sector must work together to find solutions for greater resiliency.  SM prime as a responsible property developer places Disaster Risk Reduction as one of its core strategiesIt simply makes good business sense.” emphasizes” emphasizes Mr. Hans Sy. He believes that not only is DRR an effective way to grow the business but it protects the communities where SM is located amid the increasing risks of climate change. 

Today, the MOA Complex is a bustling realization of Mr. Henry Sy Sr.’s grand vision for it to become both a premiere integrated leisure destination with a complimentary business and lifestyle district – one of the country’s truly revolutionary mixed-use developments and a thriving example of disaster risk reduction at work.

The next time you visit the MOA Complex – whether it is to visit the world’s largest IKEA, view the sunset from the top of the MOA Eye, or simply shop and dine with your loved ones – it will be good to know that SM Prime has ensured your safety and security from the time the development was conceptualized and opened in 2006.. to today and tomorrow. 

Tuesday, July 19, 2022

SM Supermalls joins the Metaverse with an AweSMSuperKids Zone in Roblox!

 


Get ready for an aweSM summer as SM Supermalls gives kids a glimpse into the future with a brand-new virtual entertainment zone in the Metaverse where they can immerse themselves in the biggest gaming and social experience platform for kids, Roblox!

This new aweSMspace by SM Supermalls is now open for super kids to safely explore, play, and meet with friends.

With restrictions easing up, SM Supermalls wanted to bring the excitement of going back to the malls online through a virtual space in the metaverse gaming platform, Roblox – the most popular gaming app for Filipino children. Roblox serves as an avenue for kids to express themselves through custom avatars, while also serving as a safe place for kids to reconnect with their friends digitally in over 4 million different worlds!

SM Supermalls partnered with SVEN The Digital 1st Agency, as its metaverse partner, to become the first mall chain in the Philippines to enter the metaverse. With this simulated digital reality, kids can reimagine the mall experience in a way that they will appreciate and enjoy – a safe but free-to-play space with no rules and no limits:

Splash into the AweSM Super Pool!


Bump it out with the SuperKidswith the AweSM Bumper Cars!


Get the best aerial views onboard the AweSM Ferris Wheel!



Have a ball and jump into the colorful AweSM Glowing Ball Pit!



Climb up the AweSM Rainbow Obby (obstacle course) and discover a secret maze on the rooftop – our favorite!



And there’s so much more! SuperKids of all ages is welcome to explore and do their own thing in the same fashion as a real-life mall experience, only this time it’s virtual and made especially for them.

What are you waiting for? Check it out and get your kids to play the AweSMSuperKids Zone at Roblox today! Roblox is available online or via an app that you can download for free through the App Store or Google Play.

For more information on the AweSM SuperKids Zone in Roblox, visit www.smsupermalls.com or like and follow @smsupermalls on all social media platforms.

Tuesday, July 5, 2022

The Relentless Rizaly

 

From SM Foundation scholar to SM Prime accounting manager

Twenty years ago, high school student Rizaly Lim and her four siblings would watch in awe every time they pass by the construction of the first SM City in her hometown Sta. Rosa, Laguna.  All five children, packed in the tricycle their father rides for a living, were all excitedly looking forward to happy family weekends they would be spending at the huge mall.

Today, after graduating Summa Cum Laude through a scholarship from SM Foundation, Rizaly is now a Certified Public Accountant (CPA) working as Accounting Manager for the head office of SM Prime Holdings, a leading property developer in the Philippines and Southeast Asia. 


From SM Foundation scholar to SM Prime accounting manager

At a young age, Rizaly was headstrong about getting her family out of poverty. She shares, “My father was the only one who worked for our family, and because we were a large family, his daily earnings as a tricycle driver were never enough.”

Rizaly finished high school at the Balibago National High School as class valedictorian in 2005 and was already sending applications for other college scholarships when her teacher asked the top 10 students to go to SM City Sta. Rosa for an interview with SM Foundation.

“Sa umpisa, hindi po ako naniwala kasi bago pa lang sa amin noon ang SM City Sta. Rosa,” she recalls. She proceeded, of course, driven by the one goal of finishing college and helping her family. “Gusto ko rin po makapag-aral at makapagtapos noon. Maka-work at makatulong sa family.”

A few exams and interviews later, SM Foundation, Inc. (SMFI) went to visit her and her family at home to inform them that she will be receiving a full scholarship with a monthly allowance until she finishes her course.

In 2010, Rizaly graduated summa cum laude with a Bachelor of Science Degree in Accountancy. She went on to pass the Philippine CPA Board Exams on the first try in October 2010. The assistance of SMFI, she said, went beyond tuition and allowances. “With full scholarship grants and monthly allowances, as well as the opportunity to work at SM Store during our summer and Christmas vacations, the SMFI scholarship has enabled me to help my family financially.”


“I am the master of my fate”

While other parents were buying their college kids the latest Nokia phone back in the summers of 2000’s, Rizaly’s father gave her and her siblings weekly assignments to accomplish during the summer vacation. “Our late father instilled in us the love of reading and the value of studying,” she shared. “During summer, he would assign us English words and their meanings to memorize and asked us to recite these to him.“ 

Then there's the memorization of motivational poems and speeches, one of which stuck with her for life: “It matters not how strait the gate, how charged with punishments the scroll, I am the master of my fate, I am the captain of my soul.” She shared that this last stanza of “Invictus” by W.E. Henley had kept her motivated to look past the limitations of her circumstances and focus on her personal goals.

Career at SM

SM Foundation was established in 1983 by Henry Sy, Sr. and Felicidad T. Sy as the heart of the SM group. It has established programs that are focused on nurturing and caring for underserved communities where SM is present. It supports and empowers host communities through education, healthcare, shelter, disaster response, sustainable agriculture, and care for persons with special needs.

To date, SM Foundation has assisted more than 8,000 college and technical/vocational students and has donated over 100 school buildings with a total of 334 classrooms built across the country.

Nurturing the graduates extends beyond the classroom as SM Foundation also provides job opportunities across the different companies of the SM group. The foundation organizes a Career Fair specifically designed for its scholars. 

From the Career Fair organized by SM Foundation, Rizaly was able to get job offers from three companies – among which was SM Prime Holdings, one of the largest integrated property developers in Southeast Asia that offers innovative and sustainable lifestyle cities with the development of malls, residences, offices, hotels, and convention centers. It is also the largest, in terms of assets, in the Philippines.


I still want to level up

“I haven't accomplished much yet, but I value what I have already accomplished and received so far,” said Rizaly, referring to the highest honors she has received in high school and college, becoming a CPA, and being promoted to manager in within only a few years of her work at SM Prime.  “These are just a few of the accomplishments for which I will be eternally grateful. I'm also proud of my daily achievements at work, such as fulfilling particular duties assigned to me. They make me happy and proud of myself, and they inspire me to do better.”

“Ang mga dating pinapangarap ko lang, nagagawa ko na ngayon,” Rizaly said as she related how she has been able to travel to Taiwan for vacation and do the tri-city tour of Thailand, Vietnam and Cambodia. But her biggest dreams, she said, remain centered on her family: to provide better for her family by sharing with them what she has now. “Nothing is simple. Nothing is easy. Hindi ko naman to straight-line lang na na-achieve. Life is full of challenges. Just stay strong, keep the faith and always give your best effort.” 


Saturday, June 4, 2022

SM: Creating shared value through tech-voc education

 

One of the flagship programs of SM Foundation, the Corporate Social Responsibility arm of the SM group, is its scholarship program. Aside from the college education offerings, the program also provides venues for students who would like to pursue a career in the skilled labor industry.

The gradual reopening of the economy not just in the country, but around the world, brings hope to more job opportunities for Filipinos who lost their jobs because of the health crisis. Indeed, the support for individuals eyeing to be part of the skilled industry is needed now more than ever.

It was in this light when SM Prime Holdings, Inc. (SM Prime), together with SM Foundation (SMFI), Don Bosco One TVET Phils. Inc. and the city government of Pasay partnered to give educational support to 20 deserving youth coming from Pasay. To date, SMFI has already produced more than 4,500 tech-voc graduates who are now gainfully employed.


A dream to be fulfilled

SM-Pasay tech-voc scholar Stephen Parina

One of the current SM tech-voc scholars from Pasay is Stephen Parina. His dream is to put up his own automotive shop since aside from his interest in cars and motorcycles, he intends to uplift the economic status of his family. Both of his parents are temporary employees at the Pasay City Hall.

“Nakita ko sa Facebook post ng SM Foundation na nandun ang aking gustong course kaya dali-dali akong pumunta sa city hall ng Pasay para alamin ang mga detalye nito at kinabukasan ay nagpasa na ako agad ng mga requirements,” said Stephen, who is now studying Automotive Mechanic course at the Don Bosco Makati.

“Gusto kong matuto kung paano mag ayos ng mga sasakyan at makatapos ng pag-aaral dahil hirap kami sa aming pamumuhay. Alam ko na makakatulong ang edukasyon, kagaya ng techvoc upang matupad ang aking pangarap na makapagpatayo ng sarili kong automotive shop. Magiging susi ito upang mai-angat ko ang antas ng pamumuhay ng aking pamilya” he added.

“Taos pusong pasasalamat sa SM at sa Sy family dahil nabigyan nyo ako ng pagkakataon na makabalik muli sa pag aaral. Hinding hindi ko ito malilimutan. Dadalhin ko ito hanggang sa aking pag tanda,” Stephen said.


Ticket to success

SM-Pasay tech-voc scholar Jeorge Angelo Madrid

Another current tech-voc scholar is Jeorge Angelo Madrid. He is also studying the Automotive Mechanic course at the Don Bosco Makati. His father works as a painter of houses and buildings while his mother works at the Department of Social Welfare and Development. Jeorge is the youngest and most of his five siblings already have their own families.

According to Jeorge, he sees this opportunity of going back to school as his ticket towards achieving his dreams: “Nag-apply ako sa SM Foundation kasi wala po akong kakayahan na makapag aral at makapagtapos. Wala po akong pagkukuhanan ng pang tuition para maipang bayad sa eskwelahan.”

Jeorge is adamant to find a gainful employment right after he finish his studies. “Salamat po sa SM Foundation. Kung hindi dahil sa inyo, hindi madaragdagan ang kaalaman ko tungkol sa automotive. Magagamit ko ito sa aking paghahanap ng trabaho at kinalaunan, masuportahan ang aking sarili, mga pamangkin at ang aking mga magulang,” Jeorge further shared.

Reaping the fruits of his efforts

SM tech-voc scholar alumnus Anthony Andales

Anthony Andales, an SM tech-voc scholar alumnus, also took the time to share his inspiring story. He graduated from the Dualtech Training Center in 2019 and is now employed as a staff technician in a known company which manufactures various electronic products for home and office use.

“Bago ako mag-training sa Dualtech, nagtrabaho muna ako bilang isang helper sa isang refilling station. Ang aking arawang sweldo ay P220 lamang. Akala ko dati, wala na akong mararating sa buhay at hindi na makapagtatapos ng pag-aaral,” Anthony recalled.

“But God gave me the privilege to be chosen as one of the SM Foundation scholars para makapag-aral ako nang walang binayaran kahit piso. Ang tanging puhunan ko lang ay ang aking lakas ng loob at ang aking mga pangarap sa buhay na balang araw, makatutulong ako sa aking pamilya upang kahit papano ay makaahon sa buhay,” he further added.

Right after his on-the-job training, he was absorbed by the program’s OJT- partner company and was given a job as a staff technician because of his skills and work ethics. 

“Napagawa na namin ang bahay kahit papaano, hindi man bato pero at least maayos at safe kapag may bagyo. Hindi po kagaya dati na pag umuulan ay may pa-shower kami kasi butas-butas na ang bubong at tagpi-tagpi ang dingding ng aming tahanan. Walang imposible kapag ikaw ay may pangarap at determinasyon upang maabot ito sapagkat maraming tao at institusyon na handang tumulong. Kaya sobrang thankful po talaga ako sa mga taong tumulong sa akin para magkaroon ng maliwanag na kinabukasan.” Anthony concluded.

SM Foundation, through its Scholarship program, provides deserving and qualified students with access to college education and technical-vocational studies since 1993.


Sunday, May 29, 2022

Equicom Group and JE Holdings of the Gokongwei family partner to reinvent healthcare through Maxicare

 


 

The Equicom Group, the company behind Maxicare, the leading HMO company in the Philippines, and JE Holdings, Inc., announced a strategic partnership that will allow Maxicare to revolutionize its mission of helping Filipinos live their best lives.  

JE Holdings, a privately-held investment company of the Gokongwei family, will become a co-equal shareholder of Maxicare alongside the Equicom Group. The partnership agreement, approved by the Insurance Commission on May 5, 2022, will result in a bigger and stronger Maxicare due to the synergies to be derived from the partnership.  

The Equicom Group, led by Chairman Antonio Go, is a diversified conglomerate engaged in the areas of healthcare, information technology, banking, and financial services.   

According to Mr. Go, the agreement entered with JE Holdings is a partnership of equals that will give Maxicare a stronger foothold in the country’s healthcare industry. “Maxicare is already the top HMO provider in the Philippines; this partnership will only strengthen our lead in the healthcare sector and will help us deliver industry-defining services that will benefit Filipino consumers,” Go said. 

For his part, JE Holdings Chairman Lance Gokongwei said the company is very excited to work with the Equicom Group on this noble undertaking that will further democratize the delivery of essential healthcare services to our countrymen.

“We share Maxicare’s vision for the future of healthcare in the Philippines.  As their partner, we commit our support as they continue to innovate to help bring a better and comprehensive healthcare system in our country. We have high hopes that the synergy from this partnership will provide unparalleled customer experience,” Gokongwei said.

Maxicare CEO Sean Argos shared that the partnership between Equicom Group and JE Holdings will create new opportunities that will elevate healthcare services in the country.  

“We imagine a future where healthcare services in the country will be further enhanced through a new industry-leading healthcare ecosystem that will benefit Maxicare’s medical provider partners and provide Maxicare members better customer experience, affordability, and availability,” said Argos.  

He also shared Maxicare’s plans to expand into new products and services in order to reach and serve more Filipinos, details of which will be announced in the coming months. By leveraging the combined Equicom and Gokongwei ecosystem, Maxicare will now have access to more than 36 million customers, he said. 

Established in 1987 by an esteemed group of doctors and businessmen with the vision to deliver a better healthcare system, Maxicare Healthcare Corporation is one of the pioneers in the health maintenance organization (HMO) industry in the Philippines. 

As the largest HMO provider in the country, Maxicare continuously provides Filipinos comprehensive healthcare programs via its wide network of medical providers fortified by a strong customer support system. Currently, it services the largest number of HMO customers across the country from corporate segment, small and medium-sized enterprises to families and individuals via its more than 24,000 affiliated doctors and specialists, 1,400 hospitals and clinics, 1,000 dental clinics, 180 rehabilitation, dialysis, and eye centers. 

Saturday, May 28, 2022

Why Community-based Disaster Risk Reduction and Management Important?

 

File photo: Flooding brought about by Typhoon Ondoy 2009


A person's safety during calamities is mainly dependent on their community's disaster preparedness. No matter how ready they are for all possible catastrophic scenarios, every bit of preparation can go down the drain if their community cannot respond effectively to such events. 

It is why a community-based disaster risk reduction and management plan (CBDRRMP) is essential. It places the responsibility of being prepared for calamities and other emergencies on the community as a whole, ensuring that organizations, households, and individuals can work together in making their community more resilient in the face of disaster.

CBDRRMP is important, especially for countries highly vulnerable to disasters, such as the Philippines. Situated within the Pacific Ring of Fire and typhoon belt, the Philippines is frequented by earthquakes and volcanic eruptions, and typhoons respectively. The country ranked 9th in the world in terms of vulnerability to calamities in the 2020 World Risk Index. 

One of the most common events experienced by the Philippines is flooding, which underscores the importance of effective floodwater management. There are many ways that local government units are doing this. Efforts range from structural measures such as sizeable underground drainage systems, floodways, pumping stations, flood warning systems, and urban greening to non-structural measures such as minimizing plastic waste, a primary culprit in urban flooding.

With the country situated on five active fault lines, Filipinos must also prepare for earthquakes. It is why many buildings are equipped with earthquake-resistance features. Taking earthquake resilience in the country further are the periodic earthquake drills implemented at the national and organizational levels.

These are good examples of effective CBDRR, where both the authorities and the citizens work together to ensure the safety of life and property in their communities.

SM City Masinag has a rainwater collection tank that can store 17,681 cubic meters of water.

As a trusted and responsible developer of integrated properties, SM has always been committed to promoting Disaster Risk Reduction and Management (DRRM) in its communities, which is evident in many of its malls that employ infrastructure design centered on disaster resilience. SM allocates 10% of its capital expenditures to incorporate disaster-resilient features, of which installing water management design features is one of them. 

Artist's illustration of SM's rainwater collection facility in 22 SM Malls nationwide.

A few examples of these are SM City Marikina, elevated by several rows of concrete stilts to protect tenants and mall-goers during extreme floods. SM Mall of Asia was built with a storm surge barrier for added protection during storm surges, and several malls employ catchment tanks for recycling rainwater.

Across the country, there are 22 SM Malls that have rainwater collection tanks under the mall. All these malls combined can catch and store 79,880 cubic meters of rainwater, equivalent to 32 Olympic-sized swimming pools. 

“Wherever SM is, we try to help our communities become resilient to changing weather patterns,” explains Arch. Fides Garcia-Hsu, Vice President of SM Engineering, Design, and Development.  “Nationwide, we have 22 malls equipped with rainwater catchment facilities that help rainwater management to avoid flash floods for surrounding communities.”


SM City Olongapo Central's rainwater collection tank can hold up to 14,580 cubic meters of water.

Supporting these are several initiatives focused on capacity-building for its stakeholders. It includes workshops & learning sessions on Disaster Risk Resilience Management and regular participation in the quarterly national simultaneous earthquake drills for its employees, and the annual Emergency Preparedness Forum for persons with disabilities and the elderly, two of the most vulnerable sectors of society during disasters.

Similarly, in line with its multi-stakeholder approach, SM Prime has also continuously built long-term partnerships with organizations that advocate for a disaster-resilient Philippines. It includes collaborations with ARISE-Philippines, the National Resilience Council, the National Disaster Risk Reduction and Management Council, the Office of Civil Defense, and the Bureau of Fire Protection, to name a few.

SM City San Mateo's rainwater collection tank can collect 10,800 cubic meters of potential floodwater.




Friday, May 27, 2022

Sustansarap, Sustansaya! A series of online nutrition Classes

  

Sustansarap, Sustansaya!, a series of online nutrition classes 

Ajinomoto Philippines Corporation (APC) recently launched Sustansarap, Sustansaya!, a series of online nutrition classes and cooking demonstrations, through a Facebook Live on Cookmunity by Ajinomoto page. The project aims to help Filipinos improve their nutrition knowledge and cooking skills with the help of food experts. It is set to run on a quarterly basis on the brand’s official Facebook page.  


“We, at Ajinomoto, believe that nutrition education is vital in taking care of our families’ health. However, for most, nutrition information can be intimidating and difficult to understand.  With day-to -day busy schedule of homemakers and budget limitation, we understand that nutrition usually takes a step back when preparing meals. Sustansarap, Sustansya! makes nutrition information fun, simple, accessible and proves that easy, affordable, nutritious, and delicious meals are possible, especially with the help of Ajinomoto products,” said Roann Co, Ajinomoto General Manager of Corporate Planning and Public Relations. 

Class #1: BawAsin Natin! (Delicious Salt Reduction)

The livestream launch features the first Sustansarap, Sustansaya! online class titled “BawAsin Natin.” The pilot session focused on delicious salt reduction wherein health and nutrition experts Dr. Dex Macalintal and Bea Menorca, RND shed light on the adverse effect of excessive sodium intake in our health and why it is important to reduce salt intake.  They shared a practical tip that it is not difficult or costly to reduce sodium in daily meal preparation.  One easy way is lessen teaspoon salt and use monosodium glutamate (MSG).  MSG contains only 1/3 amount of sodium compared to table salt.  With MSG, sodium intake can be reduced by up to 40% while maintaining overall deliciousness of food.

“It is important to know that high blood pressure or hypertension can cause complications such as stroke, heart failure, heart attack, and kidney failure. Among the factors is the frequent consumption of foods high in sodium. According to the World Health Organization, the recommended sodium intake per day is below 2000 mg. But for Filipinos, the actual intake is more than twice this recommendation. One way to reduce sodium intake is reducing intake of salty foods.” shared Dr. Macalintal, Lifestyle Medicine Specialist. 

“To help and encourage Filipinos to clear their worries and struggle on practice of salt reduction, the BawAsin® campaign was started by APC. It aims to share how it is important to reduce sodium intake for our health and not sacrificing the taste and deliciousness of our meals,” said Menorca, APC Specialist - Science Communication. 

For more information, checkout BawAsin® section in APC’s official website. The site features 100 less sodium creative recipes that help individuals enjoy meals that contain less sodium yet enjoying same deliciousness.

Sofie Conejos, RND APC Manager – Culinary Nutrition

After the lectures, Sofie Conejos, RND APC Manager – Culinary Nutrition demonstrated two Less Sodium Recipes: Upo Kalabasa and Sotanghon Soup and Chicken Eggplant Omelette, made delicious by  AJI-NO-MOTO® Umami Seasoning. She reiterated that lessening sodium in diet is not difficult and does not mean sacrificing deliciousness of food.  For other easy-to-follow delicious less sodium recipes checkout ajinomoto.com.ph/whats-new-archive/sodium-recipes/

The Sustansarap, Sustansaya! Online Class is in line with the brand’s “Eat Well, Live Well” promise, that aims to propel meaningful initiatives that will improve the health and wellbeing of Filipino families. This project is also one of the actions made by Ajinomoto to fulfill its ultimate goal of extending the healthy life expectancy of 1 billion people.

“With Sustansarap, Sustansaya! online classes, we hope to educate, empower, and enable families to live a healthy and happy life, one nutritious and delicious meal at a time, ” said Co. “We have more classes and cooking demonstrations in store and we’re eager to encourage more people to learn about nutrition and apply them in their own kitchens.”

To catch the next Sustansarap, Sustansaya! online class, follow and stay tuned at Cookmunity by Ajinomoto facebook page.